Would it make you want to hire me if I told you about awards I’ve won or referred to myself in the 3rd person? Whatever. I’m an advertising/documentary photographer based in Raleigh, North Carolina, most known for my unique way of shooting athletes, fitness, and adventure. To date, I’ve been very lucky to shoot with legends like Kobe Bryant, Shaquille O’Neal, Kevin Durant, Steph Curry, James Harden, Russell Westbrook, Damian Lillard, Chris Paul, Draymond Green, Blake Griffin, John Wall and many others for clients like Nike, Adidas, Under Armour, Reebok, Foot Locker, Fox Sports, New Balance, Vans, Puma, Uber, Skullcandy, ESPN, Sports Illustrated, Smithsonian, Wrangler, WWE, TRX, Gym Shark, GNC, NBATV, SLAM, Outside Magazine, Runner’s World, New York Times, Western Art Collector Magazine, Western Horseman Magazine, Benelli, Patagonia, Fishpond, The Drake, Uppercut Deluxe, Andis, Daily Mail, The Chicago Tribune, and San Diego Union Tribune to name a few. All of that makes me sound really important, but the truth is I just love being a photographer. Doesn’t matter if I’m photographing an elite athlete or a random guy on a river. I like using the camera to tell stories. Whether that story helps to define your brand or simply to give the viewer a glimpse into an unfamiliar world, the goal is always the same, to make great images.

When I’m not creating campaigns for commercial clients, I spend a great deal of time out on the road (with my dog Mojo) documenting various aspects of America. Most notable series have been 10+ year projects like “American Backcourts” , “Barbershops of America” , “America” and the most recent one documenting Cowboy culture in America. If I’m not on the road, that means I’m outdoors (hopefully without cell service), backcountry snowboarding, fly fishing, hunting, riding a horse, or backpacking. Where you will not find me is laying next to a pool.

”If a man can keep alert and imaginative, an error is a possibility, a chance at something new; to him,

wandering and wondering are part of the same process,

and he is most mistaken, most in error, whenever he quits exploring.”

William Least Heat-Moon - Blue Highways


Places the camera has taken me to: All 50 states of the USA, Mexico, Canada, Haiti, Costa Rica, England, Scotland, Wales, Spain, France, Switzerland, Austria, Germany, Italy, Belgium, Netherlands, Denmark, Sweden, Slovenia, Hungary, Croatia, Turkey, India, Sri Lanka, Indonesia, Vietnam, and South Africa.


 

“Rob travels the globe, but he’s an American photographer—a photographer of America - first and foremost.” - Nick Yetto

 

Follow along with the journey on Instagram @robhammerphoto.